This team of course being… The Avengers! Remember those tracking reports I told you showed that John Carter would bomb because no women wanted to see it at all and males were pissed off at the dropping of the “Of Mars” from the film’s title?
In complete contrast, The Avengers is tracking extremely well among women, proving that Marvel was smart to include the character of The Black Widow in the film series even though she is not part of the original Avengers. The Avengers is looking to make a $125 million weekend debut. At least. In reality, it’s looking to do a LOT more than that and could possibly even beat The Hunger Games’ insane $155 million weekend. The question is… can it beat record holder The Dark Knight’s $158 million opening weekend? Or will that honor go to the sequel to that film, The Dark Knight Rises?
Poor John Carter has scarcely scrounged up $66 million in North America and $100 million worldwide, which subtracted from its bloated $250 million plus all the marketing expenses still leaves Disney in the hole for over $100 million. While I previously thought the losses would eat away at the profits of The Avengers, it turns out now that The Avengers will more than make up for John Carter bombing.
No comments:
Post a Comment